Estonian customer service flow management platform Qminder has secured €3M in a seed round. The round was led by Lithuanian Practica Capital and participated in by Jaan Tallinn’s Metaplanet, Latvian BADideas.fund, and angel investors from Toggl, Veriff, Pipedrive, Wise, and Twilio.

Qminder was born out of a desire to tackle inefficient service delivery. Headquartered in London and founded in 2011 by Rauno Rüngas and Siim Raud, Qminder is a customer service flow management platform designed to accelerate serving customers at physical locations.

The platform automates key customer service touchpoints, seamlessly guiding visitors from welcome to service. For instance, customers can use their iPads to self-check in for queues, see the place’s availability online to schedule an appointment or receive information about the number of visitors, recommended time to visit, etc. The startup’s solution also provides managers with real-time data, which allows them to monitor and enhance waiting and service times.

“Simply put, Qminder provides speed and order in service and numbers for managers,” explains CTO Siim Raud, referencing various metrics available for analysis like visit trends, location volumes, and performance data.

Qminder has already multiple Fortune 500 clients

The company serves clients across various industries, including healthcare, government offices, and retail, and is scalable for both small businesses and large enterprises. With its integrated customer Service Flow and Service Intelligence solutions, Qminder has already secured multiple Fortune 500 clients and nationwide enterprise rollouts.

With a 10-year track record of profitable bootstrapping and recognition as a market expert in queue management solutions, the company is trusted by such industry leaders as Hertz, AMEX, American Express, and Delta.

With this new capital, the company plans to accelerate the development of its platform and further the mission of transforming customer service flow management. The company also intends to use the investment to triple its US customer base, especially in local government and healthcare.

“Previously, innovative front-line clerks, receptionists, and store managers implemented Qminder to manage individual waiting rooms and chaotic shop floors. Now, we are seeing VP-level decision-makers, customer experience consultancies, and analysts come to us to prevent such problems and make in-person service measurable from the start and at scale,” specified Rauno Rüngas, CEO of Qminder.

GOOD TO KNOW 

• Qminder (founded in 2011) is a customer service flow management platform dedicated to improving customer service experiences in physical locations.
• Serving a diverse range of clients, including Hertz, American Express, and Delta, the company leverages service intelligence via real-time data and reporting to enhance customer satisfaction, improve service delivery and optimize operations.

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