Estonian IoT connectivity provider 1oT is acquiring Dutch competitor CheerIoT’s customer portfolio, significantly expanding its presence. The acquisition will grow 1oT’s customer base by 50 companies whose SIMs are active in 52 countries, including in the EU, UK, and Southeast Asia.

The deal will grow 1oT’s customer base from 400 to 450, strengthening their position in the European market. The acquired customers include companies that offer sensors to the food and pharmaceutical industry, asset and GPS tracking services, and point-of-sale terminals.

1oT provides IoT device manufacturers and service providers with eSIM cards that include the services of several telecoms. Their clients can choose between telecoms based on price or coverage without directly negotiating with multiple telecoms.

“1oT has been growing steadily and organically every year since we were founded in 2016. Our goal is to be a technically and financially strong partner to our scaling IoT customers, and we’ve focused on building long-lasting relationships with them. I’m happy to welcome previous CheerIoT customers who can start enjoying our modern connectivity management platform and strong IoT offering,” said Märt Kroodo, founder & CEO at 1oT.

1oT’s customer base will grow by 50 companies

The acquired clients had originally bought SIM cards from CheerIoT, which have now been transferred to 1oT’s system. All those customers can benefit from what the company offers, including a state-of-the-art SIM management platform called 1oT Terminal, expert technical support, and a dedicated account manager. This approach ensures the companies can optimize their connectivity solutions, achieve their operational goals globally, and keep growing.

“1oT has been growing steadily and organically every year since we were founded in 2016. Our goal is to be a technically and financially strong partner to our scaling IoT customers, and we’ve focused on building long-lasting relationships with them.”
Märt Kroodo, founder & CEO at 1oT

”We are pleased to hand over our customer base to 1oT, a company we believe is the perfect partner for our customers’ needs,” added CheerIoT’s ex-CEO, Joachim de Wild. “With their modern tools, innovative connectivity management platform, and deep understanding of the growing IoT sector, we are confident that 1oT will provide our customers with exceptional solutions and support.”

CheerIoT, founded in 2018, was a Dutch company specializing in reselling global IoT connectivity solutions.

GOOD TO KNOW

• 1oT solves the complexities of working with multiple telecoms by giving IoT companies access to all of their telecom partners with a single eSIM card, a dynamic connectivity management platform, and one invoice.
• The company was founded in Estonia in 2016 and has subsidiary companies in the United States of America and Turkey.
• Today, 3.5 million IoT devices, from bird trackers to e-scooters, use 1oT’s connectivity services in 173 countries. While many of those SIMs are located in Europe, the company has a strong focus on North and South America, Africa, and Asia to fuel its future growth.

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